by administrator | Mar 20, 2023 | E-Commerce
Product videos are one of the best ways to engage shoppers. And with Shoppable Videos (that is, videos ads) now a part of virtually every Retail Media Network’s offerings, the time has never been better to use video to create awareness for your product. One of the...
by administrator | Feb 27, 2023 | E-Commerce
Did you know that adding videos to your product detail pages can improve conversion rates by 86%? That’s why videos can be such a great way to promote your products. From evergreen videos to tentpole opportunities, videos are a great way to grab shopper...
by administrator | Feb 25, 2023 | Creative, Design, E-Commerce
Doug Stratton, Chief Customer Evangelist at BazaarVoice, shared a great analogy relating the production of content to the creation of product in product supply chains. In it, Doug described the need brands have for building content at scale, across channels, while...
by administrator | Feb 23, 2023 | E-Commerce, Online Advertising
Creating display banners can be slow and time consuming. That’s because when it comes to ad campaigns, you typically need multiple banners. In fact, some retail media display ad campaigns require 12 or more ad banners. In this post, we’ll take a look at...
by administrator | Feb 20, 2023 | Creative, E-Commerce
Taking a modular approach to content means you can repurpose your existing marketing assets to create new images, videos and display ads in no time. IT’SRAPID recently published a comparison of our unique modular content approach with traditional services models...
